Jonathan Greenblatt on Fighting Hate & Bias

The CEO of the Anti-Defamation League on How Everyone Can Confront Hate & Bias in Our Communities, Companies, & Online

Course Details

  • Price: $100 $45 
  • Availability: On Demand
  • Duration: 2 hours
  • Access: Unlimited

What You’ll Learn:

  • Learn about the work of the Anti-Defamation League, as well as strategies for confronting bias and countering cyber hate
  • Reflect on your role in the fight against hate
  • Design a code of conduct for online conversations
  • Identify the five levels on the pyramid of hate and articulate the ways uninterrupted bias can lead to more egregious acts of hate or intolerance


Hate and extremism are on the rise. Social media is increasingly being used to spread hateful rhetoric. Neighborhoods and schools are reporting vandalism against members of minority communities. Companies are grappling with issues of bias and discrimination. At a global level, we’re continuing to see bigotry take hold, sometimes leading to extremist violence or terrorism.

All of this hate quickly becomes overwhelming. As an ordinary citizen, it can be hard to know how to make a difference or take a stand. Yet, it’s still within the power of average people to combat hate, counter bias, fight prejudice and tackle discrimination in meaningful ways to stop the cycle of hatred and violence. In fact, the acts of ordinary people are likely our best hope to make change.

In this course, Jonathan Greenblatt, the current CEO of the Anti-Defamation League and the previous Director of Social Innovation for President Obama, will share concrete tips and strategies that everyone can take to fight hate in their communities, workplaces, and online. He’ll help you learn to recognize the signs of bias before they escalate into discrimination, prejudice or hate crimes and teach you about proven strategies for taking a stand in your neighborhood or workplace.  He’ll also share important ways that social entrepreneurs and companies can meaningfully contribute to these important issues.

This course will help you learn to start shifting from a state of fear or paralysis towards practical action and change. Whether you’re a human resources manager, a parent, a social entrepreneur, or a concerned citizen, you’ll learn strategies to become a force for good—and help the people around you do the same.

Format and Timing

  • Individual Course: This course is a series of videos and exercises you can work through on your own.
  • Platform: Udemy (+Acumen developed this course. We host this course on the Udemy platform.)
  • Timing: You can work through the materials at your own pace. There are no required times for you to log in. Your access does not end.
Section 1: Why Countering Hate Matters—Now More than Ever
  • Video 1: Welcome to the Course from Jonathan Greenblatt
  • Video 2: Why Does Confronting Hate Matter More Than Ever?
  • Video 3: How to Get Started
  • Video 4: Introduction to the Pyramid of Hate
Section 2: Countering Bias in our Communities, Workplaces, and Online
  • Video 5: What is bias?
  • Video 6: How can ordinary people confront bias in their community?
  • Video 7: How can people confront bias in their workplace?
  • Video 8: How can people confront bias online?
Section 3: Fighting Acts of Prejudice in our Communities, Workplaces, and Online
  • Video 9: What is prejudice?
  • Video 10: How can people confront prejudice in their community?
  • Video 11: How can people confront prejudice in their workplace?
  • Video 12: How can people confront prejudice online?
Section 4: Stopping Discrimination
  • Video 13: What is discrimination?
  • Video 14: How can you begin to counter discrimination?
  • Video 15: What can discrimination escalate to? Why does stopping it matter?
Section 5: How Can Social Entrepreneurs and Social Business Play a Role in Combating Hate?
  • Video 16: How Social Innovators Can Play a Role in Stopping Hate
  • Video 17: Examples of Innovations to Fight Hate
  • Video 18: How Companies Can Take a Stand Against Hate
  • Video 19: Closing Thoughts
The course already started. Can I still enroll?
You can enroll up to 2 weeks after the start date of the course.
When will the next course be offered?
We offer our courses a few times a year. Sign up for our emails to be notified of the next time the course will be offered.
Do I get a certificate for this course?
You will earn a Statement of Accomplishment if you complete 5 of 6 assignments, including the final assignment, by the last day of the course.
How do teams work?
We recommend you find friends or colleagues for your team that you can meet with in person each week. Each team member should register for the course individually. You’ll then be able to form your team on the NovoEd platform once the course begins.
Do I have to complete the course with a team?
While we believe taking the course with a team will give you the best experience and chance of completing the course, it is possible to complete the course individually if you wish.
What should I expect from the assignments?
You will create a Life Map, develop your own personal story, integrate it into a larger presentation, and record your presentation for feedback from your classmates. You should allocate at least one hour a week to complete each assignment.

Register for jonathan greenblatt on fighting hate & Bias

Supported By

Jonathan Greenblatt is the CEO of the Anti-Defamation League (ADL) and its 6th National Director. He is an accomplished entrepreneur and innovative leader with experience in the private, public, and non-profit sectors.

Prior to joining the ADL, Greenblatt served as Special Assistant to President Obama and Director of the Office of Social Innovation and Civic Participation. He came to that role after co-founding Ethos Water, the premium bottled water that helps children around the world access clean water, which was acquired by Starbucks in 2005. Following the acquisition, Jonathan was named vice president of global consumer products at Starbucks and joined the board of the Starbucks Foundation. Prior to this, Jonathan also founded All for Good, one of the largest databases of volunteer opportunities on the Internet and served as CEO of GOOD Worldwide, a diversified media company whose products include the award-winning GOOD Magazine and its popular website.

Jonathan graduated cum laude with a BA from Tufts University and earned his MBA from the Kellogg School of Management at Northwestern University.

Jonathan has served on numerous startup and non-profit boards, including the African Leadership Foundation, Kevita, and KaBOOM! He is a member of the 2006 class of Henry Crown Fellows at the Aspen Institute and is a Next Generation Fellow of the American Assembly.

What People Are Saying

Highly recommend! Walking away from this course feeling a little bit humbled, a lot empowered, and far more aware of actionable steps I can take in fighting hate & bias. I've learned about the many folks and organizations already doing the hard work where I might find resources and support for my selected challenge centered on economic and social justice.

Greenblatt's personal story and depth of experience along with a tremendous capacity for empathy, make him an amazing instructor. Under Greenblatt's leadership the ADL embraces tech, collaboration and innovation. This work, which Greenblatt shares, brings new ideas to the space and keeps the course surprising and fresh. But it's the simple, timeless actions we can take to stand with our neighbors and our friends where the course shines through. We are once again reminded: we can make a difference.

Michelle Greenwood